ABOUT US

Japan Direct Research

Japan Direct Research (JDR) is a Tokyo-based research agency specializing in user research for product and service innovations. Our extensive client base comprises Japanese IT companies, consumer goods manufacturers, and global companies.

Specialized Research

We specialize in user research to provide tailored product and service innovation solutions.

Global Innovation in Mind

Our collaborations extend globally to bring diverse perspectives and expertise to every project.

Client-Centric Solutions

We offer solutions based on research insights to drive business growth and success.

OUR OFFICE

Japan Direct Research Ltd
Chiyoda Platform Square
3-21 Kanda Nishiki-Cho, Tokyo 101-0054 Japan

Our office is in central Tokyo, a busy business district with commercial buildings. The area also includes historical sites like the Imperial Palace and Kitanomaru Park, which offer businesspeople relaxation.

Noriko Nakano

Noriko Nakano

Founder and CEO

Noriko is the founder and CEO of Japan Direct Research. She has extensive experience in qualitative and quantitative user research for product development and has built sensory panels in Japan. Before founding JDR, Noriko worked for Procter and Gamble, Daio Paper, and Shinsei Bank. Until 2018, she worked for L’Oreal Japan as the head of product evaluation in Japan’s Research & Innovation Center.

Let us together build a flourishing business!
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