ABOUT US

We are based in Tokyo, a city with a mix of tradition heritages, pop culture and modern technologies.

We find that Tokyo offers an extraordinary variety of experiences with Kansei. Not all of them are explicitly communicated. However, there are things impacting experiences of people, which are implicitly communicated.

Our mission is to make the direct ties between global business players and local customers by helping indescribable user-voice to be listened and understood.

Noriko Nakano Founder & CEO, Japan Direct Research Ltd